About Us

Firstboard

Spot Billboard, Go Firstboard

Connecting Brands to Southeast Asia’s Most Impactful OOH Network

Firstboard is a leading Out-of-Home (OOH) media technology company operating across Southeast Asia since 2020. Built on the mission to make outdoor advertising smarter, more measurable, and more effective, Firstboard serves as the infrastructure layer of the region’s OOH ecosystem, seamlessly connecting brands, agencies, and media owners through a unified, data-driven platform.

With a curated portfolio of premium billboard and digital out-of-home (DOOH) inventory, Firstboard enables advertisers to access high-impact placements across Southeast Asia’s most valuable urban corridors. From landmark highways in Malaysia, transit networks in Thailand, and iconic DOOH screens in Singapore, to high-frequency expressways in Metro Manila, premium city panels in Ho Chi Minh City and Hanoi, and large-format street media in Jakarta and Surabaya, Firstboard delivers scale, precision, and performance across the region.

Beyond media access, Firstboard provides end-to-end OOH solutions from strategic planning and audience intelligence to creative execution and performance tracking, empowering brands to execute campaigns with speed, clarity, and measurable results.

Our Footprint

  • 6 Southeast Asia Markets
  • 300+ Media Owner Partnerships
  • 250+ Brands Served
  • 35,000+ Media Inventory
Firstboard Malaysia